Introduce Cool Factor
Employee support is crucial for business success, and to engage a young group of professionals, Shawn was tasked with introducing the cool factor into a strict corporate culture. He created a visual language that would speak directly to an aspiring workforce using inspirational imagery and leveraging existing brand elements. Here we are showing an internal poster and pull-up banner.
“Shawn worked closely with myself and my digital/ecomm team at Metrie, delivering critical content/design strategy and execution for our many projects. Anyone who works with Shawn will quickly see how smart, creative and caring he is. Not only does he specialize in design, he also shines as a collaborator.”
Tonia Coletta
Director, Digital Marketing & eCommerce
Metrie
Recruitment Campaign for Social
Shawn designed and developed geotargeted recruitment campaign for the hourly workforce. The campaign included four different advertisements with varying CTA’s, reaching 201K users with 299K total impressions.
Longstanding Partnership
Any good business is built on lasting relationships, and to celebrate 25 years of partnership, Shawn was asked to design a logo that would commemorate the two companies. Primarily used for sales presentations and swag, you can spot a Metrie or Masonite employee proudly wearing this on their sleeve.
CREATIVE SERVICES
Without the correct type of employees, a strategy doesn’t mean much. A brand’s ability to attract and retain partners and employees is perhaps the most integral part of any organization’s success. Our design expertise helps to motivate and attract the right group of professionals who want to keep your customers happy.
•  Graphic Design and Identities
•  Brand Strategy and Positioning
•  Digital Experiences
•  Advertising
•  Marketing Communications
•  Product Packaging
FEATURED WORK
S H A W N ' S Â P O R T F O L I O
